Making a name for yourself online – how to choose your domain name

by Donal O Nuallain
17 Feb 2016
1 minutes to read

You’ve got a business idea. It’s a good one. You want to share your idea with the world and hopefully start making some money. It’s time for a website. Now, what should you call it? Here are some of our best tips for choosing the right domain name for your business:

Put your business first – Your domain name should be reflective of your business or what your goals are for the website. A domain name that matches your brand name is very important and will serve as the foundation for your online presence.

Keep it simple – The majority of .ie domains are between 10 and 12 characters in total length. It is important that your domain name is easily remembered and can be easily shared, even by word of mouth. Try saying it out loud so that you can hear how it sounds and make sure it is easily pronounceable.

Register it as soon as possible – .ie domains are registered on a first come first served basis (provided that a claim to the name and a connection with Ireland have been verified). Don’t delay with registering your domain name as it could be snapped up by a competitor. You can check if your chosen domain name is available in the search box at the top of this page. Just enter the name you want and hit search!

Seek advice – sometimes it can help to run your preferred domain name choices past colleagues and friends as they can provide alternative suggestions, tweaks or improvements that you may not have considered. Two heads can be better than one!

Characterisation – it is important to remember that spaces and symbols are not allowed to be used in domain names. Also your domain name will always appear in lower case in all browsers. Hyphens are permitted but can sometimes be forgotten by people trying to visit the website – so avoid them where possible.

Commit – Once you’ve chosen the right name, you’re going to want to keep it. .ie domains can be registered for up to 10 years at a time, ensuring that you’ll retain possession of your new name well into the future.

Register similar names – domain names are relatively cheap to purchase so when you have chosen your domain name it is recommended to consider registering some similar names or variations on your theme. This can prevent others from taking advantage of your success.

To register a .ie domain name you need to prove a connection with Ireland and a claim to the domain name. For most businesses these criteria are met simply by providing their business address and their registered business number. To register your domain name please contact one of our Accredited Registrars.