Optimise Fund 2016 Vote

The following companies were short-listed for the IEDR’s OPTIMISE Fund 2016. 10 winners were chosen by a public vote with another 5 being selected by our judges. Click here to find out who won. 

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Author: Melissa Nangle
Title: WinOurWedding.ie
Company Pitch

My name is Elaine Whitney and my business is Win Our Wedding. We run online wedding competitions giving couples an opportunity to win a Dream Wedding Package in each of four competitions annually. The competitions are vote based. Votes are by text or purchased through the website. The couple with the most votes at the end of a 4 week voting period, wins their Dream Wedding. Fifteen couples have won their dream weddings to date.

Win Our Wedding would benefit greatly from winning the IEDR Optimise 2016 Fund to improve the website and our online presence in the following ways:

    - to improve the voting process as voting through the website is complicated and would benefit greatly from a simpler voting app. The site also    needs to be made mobile friendly so that voters can use their mobile phones to put votes through.

- to explore adding an interactive app enabling couples to upload their own profiles, including text and photographs. This would be much less    labour intensive and it would also help make couples feel included and therefore more committed.

    - assistance with improving the supplier directory as we have started selling advertising packages on the website and to explore adding a better   shopping cart as it is planned to sell wedding products. - assistance with marketing the website and SEO would also be hugely beneficial   and would help spread the word about the competitions.