…kind of login or card details if they suspect that the site is not secure, particularly in the context of recent website hacks. Still not convinced that you need one? What if we told you an SSL certificate could help with your search engine ranking and SEO?  In addition to the security benefits, SSL plays a direct…

…visitors versus returning visitors to the website Source – where does your website traffic come from? This is just scratching the surface of Google Analytics. Vast amounts of information are available from the tool but knowing the basics is a great place to start. For other quick wins, you can also see where your visitors are…

…the SMEs that are online, few can engage in e-commerce (selling online): 30 percent can take sales orders or process payments, while just 29 percent can accept bookings or reservations online. Only 37 percent of SMEs promote their businesses online, spending an average of €161 per year on search engine and social media marketing. While these…

…this research and what you would like to know about how your customers use your website. Here are some useful questions that will get you started with your customer survey: – What is your first impression of our website? – What was the goal of your visit? – Did you find the website (or insert individual…

…are generally a great place to start your online journey. Their hosting packages will also allow you to work with most of the CMSs mentioned below. WordPress Globally WordPress is the most popular CMS for creating blogs and websites. It is open source software that is free to use at entry level.  It is quite intuitive…

…responsive website that enables existing and potential clients to search and view an extensive portfolio of oil tanks, water tanks, chemical tanks, wastewater tanks and accessories.   The website also features a TANKOLOGY section, where frequently asked questions and regulatory information is freely available. How does this apply to my website? Our point is that traditional ways…